Update: Read this post for all details.
The HDFC Bank 10X Reward Points for the Smartbuy programme were rumoured to be over last month, and instead, a new 5X Rewards Points programme was implemented for a very brief moment. Then, the 10X Rewards programme was brought back for April 2019 and then renewed for May 2019.
Now, historically, HDFC Bank always does a filler one-month promotion at the turn of the financial year, which is perhaps what we saw launched the last couple of months. While the HDFC Bank 10X promotion website has still not been updated, the new promotion has been already launched in another nook and corner of the HDFC universe.
When you click through to the promotion, you would see, the HDFC 10X Smartbuy promotion has the date of May 2019 for now.
That means you could earn 10X points for the following activities with HDFC SmartBuy here on:
- Flight Booking
- Hotel Booking
- Shopping via Flipkart and Amazon
- Comparison shopping via the SmartBuy website
But, when you head to the Diners Club Website, you get the renewed terms and conditions.
The maximum number of reward points you can earn per cycle now is 5,000 Reward Points, and the promotion does not apply to EMI transactions. These are over and above the reward points towards the usual 10X period every month with partner brands for Diners Club products only.
The promotion has been significantly watered down now, and is only 20% as lucrative as its earlier self. Clearly, for the Infinia and Diners Club Black cardholders, they can gain value out of this only till they book or buy worth INR 15,000, which is a pittance now. The new 10X offer runs through June 2019 for the moment/ Your cash backs and points would post within 90 days!
If there is another update on this, I will post, but for now, these are the significant things to know. I don’t fault them for this, given the programme was too lucrative to be true in the first place.
So, if you were wondering, the age of devaluations is here upon us. What do you think about this new move from HDFC Bank Credit Cards?