As an observer and analyst and user of Frequent Travel programs, I can tell you one thing with authority. Everyone is trying to cut off the liability of points from their books and add non-commital stuff such as experiences. But that is the case more and more with hotel loyalty programs where everyone is following the lead of Starwood into moving towards experiences.

On the aviation frontier, different airlines have different ways of rewarding their frequent fliers. I do know about how the higher you are on Emirates Skywards, you get to be ahead of the line for all the benefits and soft upgrades.

However, no one ever made one thing work, and that was making soft benefits happen apart from the hard benefits. Now, Club Vistara took a new shape one year ago. And they launched their Platinum tier about that time. So, to celebrate their Platinum Members, Vistara organised a by invitation trip for some Vistara Platinum members to Leh over a period of three days.

And Vistara’s CSCO Sanjiv Kapoor was on the trip. So, he posted tonnes of pictures on Twitter once back and along the way!

A majestic setting for travel & aviation buffs: #Leh #Ladakh airport, @airvistara A320 VT-TTN taxying to its bay yesterday after landing. pic.twitter.com/YR0xW9TzI2

— Sanjiv Kapoor (@TheSanjivKapoor) September 23, 2017

Some photos from a trip over to #Leh with some very special @airvistara guests over the weekend. Lovely place, lots of fun! Memories made! pic.twitter.com/H74fJG57eT

— Sanjiv Kapoor (@TheSanjivKapoor) September 25, 2017

Some more photos from a trip over to #Leh with some very special @airvistara guests over the weekend. Lovely place, memories made! (2/n) pic.twitter.com/pgNUuSEHie

— Sanjiv Kapoor (@TheSanjivKapoor) September 26, 2017

Some more photos from a trip over to #Leh with some very special @airvistara guests over the weekend. Lovely place, memories made! (3/n) pic.twitter.com/Zyz8rQHrU9

— Sanjiv Kapoor (@TheSanjivKapoor) September 26, 2017

More scenes taken at the #ClubVistara Platinum members trip to #Leh / #Ladakh last weekend. Memorable trip and gorgeous scenes! @airvistara pic.twitter.com/DqsDRcw715

— Sanjiv Kapoor (@TheSanjivKapoor) October 1, 2017

And more… a lot covered in three days! 🙂 pic.twitter.com/atePuSyDnS

— Sanjiv Kapoor (@TheSanjivKapoor) October 1, 2017

… and more! pic.twitter.com/5Htr7MJu3E

— Sanjiv Kapoor (@TheSanjivKapoor) October 1, 2017

… and more! pic.twitter.com/iLBNvPdqrJ

— Sanjiv Kapoor (@TheSanjivKapoor) October 1, 2017

Now, the bottom line of all of this is that there is an airline which is trying to differentiate themselves from the various other business models that exist in the Indian skies right now. And this is not the last of these trips. Vistara’s CSCO hints there may be more in the offing.

It was an by-invitation a trip curated for very top frequent flyers. Hope to have such trips each year for more and more of our flyers.

— Sanjiv Kapoor (@TheSanjivKapoor) October 1, 2017

So if you want to get on the next one, it is as simple as, fly Vistara more often and get to Platinum.