In October 2022, Lufthansa announced the new Allegris premium product iteration that was going to be rolled out on their new aircraft, which would include the long-pending business class seats as well as a new first-class product. The Lufthansa Group is intending to spend Euro 2.5 billion on this effort, which will be rolled out in 2024-2025. Today, Lufthansa did a formal “reveal” and shared more details about the product.
Lufthansa’s new first-class Suite and Suite Plus
Lufthansa has announced the new first-class suite for their upcoming aircraft. The airline announced that they are expanding their First Class offering with the “Suite Plus,” a separate double cabin with ceiling-high walls and an entirely closable door, a large table and two wide seats that can be combined into a comfortable double bed if required.
What looks very interesting with the Suite Plus, is the fact that a lot of the features are shared. For instance, there is one TV screen between two folks. Recipe for disaster if one occupant wants to watch a comedy and the other an action movie (This is how it works in my home, folks!).
But beyond that, there are some impressive features on the First Class Suite. Guests can warm or cool their nearly one-metre-wide seats in the suite according to their personal needs and connect their own mobile devices to the entertainment system. Ample storage space is provided by a suite wardrobe so that travellers can comfortably change and have all their personal belongings at hand. Guests will also be served a gourmet meal at a time requested by the guests. Per the airline, the meal can be enjoyed in the private suites at the large First Class table, similar to a restaurant.
Here is a screen grab from the Lufthansa video talking about the launch, which shows the 1-2-1 layout of the new First Class, including the First Class Suite Plus.
The First Class will be introduced in 2024 on the newly delivered Airbus A350s. In the process, Lufthansa states, it is improving the overall travel experience for customers in all travel classes: Economy, Premium Economy, Business and First Class.
The CEO of Lufthansa, Jens Ritter, had to say this, about the launch,
Every guest has their own understanding of premium, which is why we focus on maximum individuality and exclusivity. The First Class Suite Plus conveys the feeling of privacy and individuality similar to a hotel room – only at an altitude of eleven kilometers.
He further added,
The Allegris range promises individuality, exclusivity, and premium service along the entire travel chain.
Below is a video Lufthansa has uploaded on their YouTube about the Allegris product.
The new First Class will debut on A350-900 aircraft which will be delivered in 2024 and onwards to Lufthansa.
Lufthansa’s new Business Class
The Lufthansa Business Class seats that were announced in 2017, are finally showing up. As a part of the new Lufthansa Business Class product, there will be (finally!) direct aisle access for all passengers. Per the layouts which can be seen in the video above, and reproduced for convenience below, the cabin will alternate between 1-2-1 and 1-1-1 configuration, offering up some of the famous throne seats for solo travellers.
Guests in Lufthansa Business Class can also get their own suite, which offers privacy due to chest-high walls and sliding doors. Here, travelers in the first rows can enjoy extended personal space, a monitor up to 27 inches in size and ample storage. Each suite also offers its own wardrobe and personal minibar. Inside, it is possible to connect the two suites so that business class guests traveling together can enjoy a large degree of privacy.
Per Lufthansa, travellers can choose between six additional seat options, depending on whether they want an extra-long bed measuring 2.20 meters, extra space and work area, a seat with a baby bassinet, or simply an exclusive seat directly by the window. A double seat, in which the centre console can be retracted to transform it into a reclining surface for two, is also available.
High seat walls and generous shoulder space will be provided in all options. The seats can be converted into a bed at least two meters long and also offer high-definition screens (4K), large dining tables, wireless charging, noise-canceling headphones and Bluetooth connectivity.
All seats are also equipped with a heating and cooling system, giving business class travelers the flexibility to set their own temperature. For extra comfortable side sleeping, seats also feature a shoulder sink-in, allowing the shoulder to sink into the seat, increasing sleeping comfort for side sleepers. A tablet-sized control unit provides access to all seating, lighting, heating/cooling and entertainment functions.
I’m sure if I decided to try out the new concept, I’d have to spend a pretty penny to try out all the seat configurations, and it will take all the time in the world as well. Is it just me, or is this too much choice for the customers? Also, there is no firm timeline on when this product really hits the market and the airline did not share the timelines today.
The new Premium Economy Class has already been introduced at SWISS in spring 2022. The “Allegris” seat offers more legroom, a fold-out leg rest, and can be adjusted even further back than the current model. Because it will be integrated into a hard shell, however, adjusting it will have no effect on fellow passengers in the row behind. The table and monitor always remain in position. Premium Economy Class passengers will also receive a travel amenity kit made of sustainable materials.
Lufthansa has released details of their new premium cabin products, including a new First Class Suite Plus (double bed), a new First Class Suite and a new Business Class product in seven different configurations. The airline states, that more than 80 brand-new Lufthansa aircraft, such as Boeing 787-9s, Airbus A350s and Boeing 777-9s, will be equipped with the Allegris product iteration. Aircraft already in service with Lufthansa, such as the Boeing 747-8, will also be retrofitted.
What do you think of the new Lufthansa premium products announced today?
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