We have written extensively about the HDFC Bank 10X Reward Points program. HDFC Bank Diners Club 10X Rewards were my favorite kind of reward currency primarily due to some offbeat transfer partners they provided in India. The list went away, but still, I look at it as a 33% cashback card.
The list of 10X partners frequently gets updated, but no major shakeups, until now that is. The focus is on travel & e-commerce. They initially put out a year-long list of partners, but then recalled it, and started to extend the date of the promotion by the months. Here are the announcements for April, May, June & July 2016. Then, it got extended through March 2017 but applied caps on reward earning per month, and a one-month extension through April 2017. In May, they put a new list valid through July 2017.
However, there was a go-around to still get 10X points on the travel category in spite of the fact that the bank does not have any travel partners in the current 10X program. We wrote about how HDFC Bank was offering a 10X on ALL personal credit cards when using SmartBuy through the month of August 2017. The promotion got extended through December 2017 and then through March 2018. Now, the promotion has been extended through September 2018. Here is the link to the new promotion.
That means you could earn 10X points for the following activities with HDFC SmartBuy here on:
- Flight Booking
- Hotel Booking
- Shopping via Flipkart
- Comparison shopping via the SmartBuy website.
The maximum number of reward points you can earn per cycle is 25000 Reward Points, and the promotion does not apply to EMI transactions. These are over and above the reward points towards the usual 10X cycle every month, which is also due for renewal now.
For Debit Card holders and co-brand cardholders, such as those holding the JetPrivilege co-branded credit cards, you get a 5% cashback, but I will take the points any day!
The new 10X offer runs through September 2018, which is great news since the new travel & shopping season is right here upon us! Your cash backs and points would post within 90 days!
For HDFC Bank, they are now engaging with the market again and are being pretty aggressive on their offerings. 25K points for everyone is not a small amount, especially on the top end of the segment where you get a tremendous number of high rollers to sign up for your card.
How do you feel about the new promotion? This is clearly one of the best ways to get 33% of your money back every month.