When it comes to spend-based offers, one of the chief proponents in the market is American Express. As India heads into the festive season, American Express has already rolled out spend based offers of many kinds last months. We usually don’t write about them because these are targetted. However, this time around, the spend-based offers seem to have been rolled out to a wide base of American Express cardmembers.
American Express Unwrap Celebrations Spending offers
While American Express used to offer some Tanishq vouchers back in the day for festive spending, this time around, they have rolled out a far bigger bouquet, including Amazon Vouchers and Taj Vouchers. All offers rolled out are valid from October 1 to November 15, 2021, and enrolment is mandatory.
The offers rolled out by American Express are targetted at the following cardmembers:
- American Express Platinum Card
- American Express Platinum Reserve Credit Card
- American Express Platinum Travel Credit Card
- American Express Gold Card
- American Express Membership Rewards Credit Card
- American Express SmartEarn Credit Card
Various permutations have been rolled out, and you will receive one of the following offers:
- Spend a total of INR 850,000 or more in eligible spending during the Offer period to receive Taj Vouchers worth INR 70,000 (8.2%)
- Spend a total of INR 450,000 or more in eligible spending during the Offer period to receive Taj Vouchers worth INR 40,000 (8.8%)
- Spend a total of INR 200,000 or more in eligible spending during the Offer period to receive Taj Vouchers worth INR 15,000 (7.5%)
- Spend a total of INR 125,000 or more in eligible spending during the Offer period to receive Taj Vouchers worth INR 10,000 (8%)
- Spend a total of INR 50,000 or more in eligible spending during the Offer period to receive Amazon Gift Card worth INR 3,000 (6%)
- Spend a total of INR 25,000 or more in eligible spending during the Offer period to receive Amazon Gift Card worth INR 1,500 (6%)
- Spend a total of INR 10,000 or more in eligible spending during the Offer period to receive an Amazon Gift Card worth INR 750 (7.5%) (if spends go above INR 25,000, INR 1,500 worth of Amazon Gift Card will be sent)
There is no restriction on where you can spend, and there is no minimum number of transactions required. The offer is applicable for only select American Express Cardmembers. A Cardmember is eligible for this offer only if they have received an offer communication directly from American Express through any of its channels. Supplementary cardmember spends will also be counted towards the spending made by the primary cardmember.
Gift Cards will be sent to eligible Cardmembers on their registered email addresses with American Express by March 15, 2022. The Gift Card will have a validity of 180 days from the date of issuance by American Express.
Bottomline
American Express has rolled out its festive promotions for the season and offers anywhere between 6-7.5% incentives over and above the other rewards they usually offer for festive spending. You should have received an email communication with your customised offer from American Express, and make sure to enrol before you start spending.
What do you make of the Festive Treats offer from American Express? Which ones did you get?
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received offer for 125k spend for 10k voucher and already enrolled..i have only one question would i be able to double dip with amex insurance offer with this one? Thanks in advance
Yes, all spends count.
Got a different offer. The offer I received is 475K spend for 45K worth of Taj Vouchers. This is for the Platinum Reserve card.
Seems targeted. I have a Gold Charge and a Platinum Reserve, did not receive anything 🙁
seems badly targeted*
I received an offer for 40k taj vouchers on a whopping 4.5lacs spend!
Just got assigned an account manager from Amex for Plat.
Pretty sure this ain’t targeted
@Ekas,
i was assigned one a couple of weeks back. Is this an existing practice or its something new Amex is doing for Plat holders
Regards
Neo
I got the offer for 12k Taj voucher on spending 1.5L on Platinum Charge card.
Holy cow! I got a spend based offer for Rs. 8.5 lakhs for a 70k taj voucher! Yield is great, but achieving it is gonna be steep!