When it comes to spend-based offers, one of the chief proponents in the market is American Express. American Express has rolled out spend-based offers as India enters the festive season. We usually don’t write about them because these are targeted. However, this time, the spend-based offers seem to have been rolled out to a broad base of American Express cardmembers.

American Express Festive Spending offers for 2023

While American Express used to offer some Tanishq vouchers back in the day for festive spending, this time around, they have rolled out a far bigger bouquet, including Luxury Brand Vouchers and Taj Vouchers. All offers rolled out are valid from September 15 to November 15, 2023, and enrolment is mandatory.

The offers rolled out by American Express are targetted at the following cardmembers:

• American Express Platinum Card
• American Express Platinum Reserve Credit Card
• American Express Platinum Travel Credit Card
• American Express Gold Card
• American Express Membership Rewards Credit Card
• American Express SmartEarn Credit Card

Various permutations have been rolled out, and you will receive one of the following offers if you have the following cards: American Express Platinum Reserve Credit Card, American Express Platinum Travel Credit Card, American Express Gold Card, American Express Membership Rewards Credit Card and the American Express SmartEarn Credit Card.

• Spend a total of INR 500,000 or more in eligible spending during the Offer period to receive Taj Vouchers worth INR 25,000 (2 x 10,000 and 1 x 5,000)(5%)
• Spend a total of INR 400,000 or more in eligible spending during the Offer period to receive Taj Vouchers worth INR 20,000 (2 x 10,000) (5%)
• Spend a total of INR 300,000 or more in eligible spending during the Offer period to receive Taj Vouchers worth INR 15,000 (1 x 10,000 and 1 x 5,000) (5%)
• Spend a total of INR 200,000 or more in eligible spending during the Offer period to receive Taj vouchers worth INR 10,000 (1 x 10,000) (5%)
• Spend a total of INR 100,000 or more in eligible spending during the Offer period to receive promotional vouchers worth INR 4,000 (4%) usable on one of the following: Amazon or Flipkart.
• Spend a total of INR 50,000 or more in eligible spending during the Offer period to receive promotional vouchers worth INR 2,000 (4%) usable on one of the following: Amazon or Flipkart.
• Spend a total of INR 25,000 or more in eligible spending during the Offer period to receive promotional vouchers worth INR 1,000 (4%) usable on one of the following: Amazon or Flipkart.

If you hold the American Express Platinum Card (Metal), then you could receive one of the following offers:

• Spend a total of INR 10,00,000 or more in eligible spending during the Offer period to receive Taj Vouchers worth INR 40,000 (4 x 10,000)(4%)
• Spend a total of INR 7,00,000 or more in eligible spending during the Offer period to receive Taj Vouchers worth INR 30,000 (3 x 10,000)(4.3%)
• Spend a total of INR 5,00,000 or more in eligible spending during the Offer period to receive Taj Vouchers worth INR 20,000 (2 x 10,000)(4%)
• Spend a total of INR 3,00,000 or more in eligible spending during the Offer period to receive Taj Vouchers worth INR 12,000 (1 x 10,000 & 1 x 2,000)(4%)
• Spend a total of INR 2,00,000 or more in eligible spending during the Offer period to receive promotional vouchers worth INR 8,000 (4%) usable on one of the following: Amazon or Flipkart.
• Spend a total of INR 1,00,000 or more in eligible spending during the Offer period to receive promotional vouchers worth INR 4,000 (4%) usable on one of the following: Amazon or Flipkart.

There is no restriction on where you can spend, and no minimum number of transactions is required. The offer is applicable only to select American Express card members. A Cardmember is eligible for this offer only if they have received an offer communication directly from American Express through any of its channels. Supplementary cardmember spending will also be counted towards the spending made by the primary cardmember.

Gift Cards will be sent to eligible card members at their registered email addresses with American Express by March 15, 2024. Taj Vouchers will be valid for 150 days from the date of issuance. Coupon codes (to choose between Amazon and Flipkart) will be valid for 30 days from the date of issuance.

Bottomline

American Express has rolled out its festive promotions for the season and offers anywhere between 4-5% incentives over and above the other rewards they usually offer for festive spending. You should have received an email with your customised offer from American Express, and make sure to enrol before you start spending. If you do not have an American Express credit card, you can get one free from here.

What do you make of the offer by American Express? Which ones did you get?

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