American Express is one of the most sorted card issuers in India. They have a focused portfolio, and their focus is on increasing the spending from existing clients and not getting played by folks who try to find loopholes and misuse their card products to generate points. Now, some of those card products are changing.
American Express redesigns Platinum Travel Credit Card.
The American Express Platinum Travel Credit Card has been the first one off the block that has been redesigned. While the credit card has not been renamed on the website, Amex is now issuing the card with a fresh design, where the word “Platinum” has been conveniently let go. The card is now called the “American Express Travel” Card. And even the back of the card, where the digits are now, does not state the card is “Platinum.” Only the colour indicates it is a Platinum category card, and this redesign should eventually also reduce the confusion caused by people thinking that they have “The Platinum Card”, which is the charge card from the issuer.
The new card design is being rolled out in various different parts of the world. For instance, in the United Kingdom, some cards now sport a similar design. Even in Bangladesh, the new card design is being offered to customers of the American Express CityBank card.
My card was due for renewal, and a new card arrived with the new design, but nothing else changed for now. You can request a replacement card if you’d like the new design.
Word on the street is that other cards will also see a redesign in the coming days, and the American Express Platinum Reserve card will be the next card to see a design refresh along with its feature refresh on May 1, 2024. New applications for the card are currently shut.
Bottomline
American Express is in the process of redesigning its card portfolio, both features and design. The Amex Platinum Travel Card has gotten a new design, and Amex Platinum Reserve Card will most probably see a new design along with a new featureset.
What do you think of the current changes to the Amex Credit Cards offering in India?
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Old design better for sure
The symbol of american express its the old design
Gold card is gold card, I like the colour, the new design perhaps lost the meaning of gold. I still prefer the old design.
I got a new Platinum Travel card approved on Friday and delivered today. It’s the old design. I was expecting new design to be delivered.
Old design is better bro. Rejoice.
Amex is certainly the best in the category. I regret now, why i even switched to axis atlas and ended up spending most of my spends with axis this year. Never the less, good got to know the reality within 4 months of service, devaluations etc etc with axis.
Old design 100% better
Their Smart Earn card has the same design. So I guess the revamp was started with Smart Earn.