American Express launched Rewards Multiplier, a proprietary portal which grants you bonus Membership Rewards points for your purchases made via the Amex portal in 2020.
Until now, American Express used to offer the following bonuses on most categories, determined by the card you hold:
- American Express Centurion Card: 10X MR points
- American Express Platinum Card: 5X MR points
- American Express Platinum Reserve Card: 3X MR points
- American Express Platinum Travel Card: 3X MR points
- American Express Gold Card: 2X MR points
- American Express Membership Rewards Credit Card: 2X MR points
- American Express SmartEarn Credit Card: 2X MR points
Now, as a part of renewing the Rewards Multiplier programme for July 1 to December 31, 2021, the card issuer has made one notable change to the programme. American Express is now issuing 5X MR points on the Gold Card, which is a massive bump from the 2X MR points of earlier. This means, on the Amex Gold Card, you will now receive 4 bonus MR points per INR 50 spent, instead of the 1 MR point bonus earlier.
Here is the new chart of earning bonus Membership Rewards points on buying via the Rewards Multiplier portal.
If you are one of the cardmembers holding the American Express Gold Card (Charge), you would now be receiving 5x points on your purchases made via the American Express Rewards Multiplier portal. On offer are all sorts of merchants including online commerce and travel and hotel chains. This has most probably been done to up the value proposition of the card in the current times which has not seen any upgrades in a long time.
What do you think of the new move from American Express?
(H/T to Monish)
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